Lithuania - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Synopsis

Lithuania’s mobile market is served by Telia Lithuania, Bité and Tele2, as well as by a small number of MVNOs. In addition, the state-owned broadcaster Telecentras has become the fourth mobile operator, with an extensive infrastructure using spectrum formerly assigned to its WiMAX offering and since being migrated to an LTE-A platform.

SIM card penetration is high for the region, and while the prepaid sector accounts for the majority of subscribers the proportion of higher-ARPU postpaid subscribers is increasing. With dwindling new subscriber acquisition opportunities, mobile operators are heavily marketing mobile broadband services, made possible from past investments in 3G and HSPA networks and ongoing upgrades with LTE technology. By mid-2018 services based on LTE networks were available to more than 99% of the population.

As was the case with the mobile voice market, competition is driving down prices for mobile broadband plans, and accelerating customer take-up of mobile broadband services. The merger of the fixed-line operator TEO with Omnitel in February 2017 saw both business units being rebranded as Telia Lithuania.

The auction of spectrum in a range of bands in 2016 has also enabled the MNOs to improve on mobile broadband capacity. In addition, the competition of a spectrum refarming exercise in late 2017 has enabled MNOs to have greater continuous spectrum bands to improve data service offerings.

This report provides an overview of the Lithuania’s highly-developed mobile market, covering the major operators, regulatory developments, mobile technologies, and services on offer.

Key developments:

  • Regulator consults on future use of 3400MHz-3800MHz and 3800MHz-4200MHz spectrum ranges;
  • MNOs complete refarming of 900MHz and 1800MHz spectrum;
  • Tele2 launches tri-band carrier aggregation technology to provide data at up to 350Mb/s;
  • MNOs’ joint venture Mobilieji Mokejimai preps for m-payment service launch;
  • Telia Company partners with Ericsson to develop 5G services;
  • Report update includes the regulator’s market data to December 2017, telcos’ financial and operating data to Q1 2018, recent market developments.
  • Companies mentioned in this report:

Telia Lithuania, Bité Lithuania, Tele2 Lithuania.

Table of Contents

  • 1. Synopsis
  • 2. Market analysis
  • 3. Mobile statistics
    • 3.1 General statistics
    • 3.2 Mobile voice
    • 3.3 Mobile data
      • 3.3.1 Short Message Service (SMS)
      • 3.3.2 Multimedia Messaging Service (MMS)
    • 3.4 Mobile broadband
  • 4. Regulatory issues
    • 4.1 GSM licences
    • 4.2 Mobile Number Portability (MNP)
    • 4.3 2.6GHz spectrum
    • 4.4 3.4GHz
    • 4.5 Spectrum auction 2013
    • 4.6 Spectrum auction 2016
    • 4.7 Significant Market Power (SMP)
    • 4.8 Mobile Termination Rates (MTRs)
    • 4.9 Roaming
    • 4.10 SIM card registration
  • 5. Mobile infrastructure
    • 5.1 Digital networks
      • 5.1.1 Third Generation (3G)
      • 5.1.2 Long-term Evolution (LTE)
      • 5.1.3 5G developments
  • 6. Major mobile operators
    • 6.1 Telia
    • 6.2 Bité
    • 6.3 Tele2 Lithuania
    • 6.4 MVNOs
  • 7. Mobile content and applications
    • 7.1 Portals
    • 7.2 Machine-to-Machine (M2M)
    • 7.3 M-payments
  • 8. Related reports
  • Table 1 – Historical - Mobile subscribers and penetration rate – 1998 - 2009
  • Table 2 – Mobile subscribers and penetration rate – 2010 - 2019
  • Table 3 – Proportion of mobile market revenue by service – 2010 – 2017
  • Table 4 – Mobile market revenue, MNOs and resellers (LTL) – 2006 - 2014
  • Table 5 – Mobile market revenue, MNOs and resellers (€) – 2011 - 2016
  • Table 6 – MVNO share of subscribers and revenue – 2003 - 2017
  • Table 7 – Proportion of retail mobile service revenue to total telecom sector revenue – 2012 - 2017
  • Table 8 – 3G/4G subscriber market share per operator – 2009 - 2016
  • Table 9 – Number of 3G/4G subscribers – 2007 - 2016
  • Table 10 – Market share of revenue by operator – 2009 - 2016
  • Table 11 – Market share per operator by subscribers – 2009 - 2017
  • Table 12 – Base stations in use – 2006 – 2017
  • Table 13 – Mobile ARPU – 2005 - 2017
  • Table 14 – Ratio of prepaid to postpaid subscribers – 2002 - 2017
  • Table 15 – Prepaid subscribers – 2010 - 2017
  • Table 16 – Mobile voice traffic – 2012 - 2017
  • Table 17 – Mobile data sent on mobile networks (quarterly comparison) – 2006 - 2017
  • Table 18 – Mobile data subscriber market share per operator – 2009 - 2016
  • Table 19 – Average mobile data speed by operator – 2013 - 2014
  • Table 20 – Total SMS messages sent – 2004 - 2017
  • Table 21 – SMS revenue and share of mobile market – 2005 - 2017
  • Table 22 – Total MMS messages sent – 2004 - 2017
  • Table 23 – Mobile broadband share of subscribers by operators – 2013 - 2016
  • Table 24 – Mobile broadband (datacard) subscribers, penetration – 2006 - 2017
  • Table 26 – Mobile interconnection revenue – 2007 - 2016
  • Table 29 – Revenue from roaming services – 2006 - 2016
  • Table 33 – Telia mobile subscribers – 2007 - 2018
  • Table 34 – Telia annualised ARPU (LTL) – 2005 - 2014
  • Table 35 – Telia ARPU (€) – 2013 - 2018
  • Table 36 – Telia MOU and churn – 2005 - 2018
  • Table 37 – Telia mobile revenue (SEK) – 2005 - 2018
  • Table 38 – Telia mobile revenue (€) – 2015 - 2017
  • Table 39 – Bité Lithuania mobile subscribers – 2007 - 2017
  • Table 40 – Bité Lithuania mobile blended ARPU – 2010 – 2015
  • Table 41 – Bité Lithuania financial data – 2009 - 2015
  • Table 42 – Tele2 mobile financial data – 2008 - 2018
  • Table 43 – Tele2 mobile subscribers – 2007 - 2017
  • Table 44 – MVNO subscribers – 2007 - 2017
  • Table 45 – M2M connections – 2012 - 2016
  • Chart 1 – Mobile subscribers and penetration rate – 2005 - 2019
  • Chart 2 – Ratio of prepaid to postpaid subscribers – 2002 - 2017
  • Chart 3 – Mobile broadband (datacard) subscribers and penetration rate – 2006 - 2017
  • Chart 4 – Tele2 mobile financial data – 2008 - 2018
  • Exhibit 1 – 2G spectrum award
  • Exhibit 2 – 4G spectrum awarded – 800MHz band

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