Last updated: 26 Sep 2018 Update History
Report Status: Archived
Report Pages: 103
Analyst: Henry Lancaster
Publication Overview
This report provides a comprehensive overview of trends and developments in Bulgaria’s telecommunications market. The report analyses the fixed-line, mobile and broadband sectors. Subjects include:
Researcher:- Henry Lancaster
Current publication date:- September 2018 (16th Edition)
Executive Summary
Bulgaria’s telecoms market in recent years has been affected by the country’s difficult macroeconomic climate, as well as relatively high unemployment and a shrinking population. These factors have contributed to steadily declining revenue across the sector since 2008. Consumers continue to migrate from fixed-line voice telephony to mobile and VoIP alternatives, while there is increasing pressure on SMS and MMS services from the growing use of alternative OTT messaging services. Mobile network operators are also faced with reduced roaming revenue and the popularity of bundled services which has reduced revenue from stand-alone offers. Nevertheless, there are considerable opportunities for telcos, and despite these manifest pressures the country’s telecom sector continues to attract investors, as seen in Telenor Group’s recent sale of its local unit to the PPF Group.
The broadband market enjoys excellent cross-platform competition, including services based on DSL, cable, fibre, WiMAX and LAN technologies. While the share of the market held by cable has increased slightly in recent years, the DSL sector is losing market share as a result of customers being migrated to fibre networks, particularly those operated by the incumbent telco Vivacom. By mid-2018 about 56% of Vivacom’s fixed-line broadband subscribers were on fibre infrastructure.
The country has undertaken steps to develop an internet society encompassing commerce, health and government services.
This report provides an overview of Bulgaria’s fixed-line telecom market, including data on regulatory developments, the strategies and performances of the major operators and an assessment of the evolution of fixed-line networks. The report also covers the fixed-line and fixed-wireless broadband sectors, including a review of technologies, the major players, market developments, statistics and subscriber forecasts. In addition the report assesses the mobile market, including a variety of statistics and analyses covering the major operators, market developments, services offered and emerging technologies.
Vivacom, A1 Bulgaria (MobilTel), Telenor Bulgaria, A1 Bulgaria (MobilTel), Trans Telecom, Vivacom, Bulgarian Telecom and Television, Blizoo, Vivacom, Orbitel, Vestitel, A1 Bulgaria (MobilTel).
Henry Lancaster
September 2018
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